course called . . .

What makes this different is it's a SYSTEM for putting together up your OWN sales letters. Not ones that are recycled, rehashed and warmed over templates people have seen a thousand times.

And it isn't a SYSTEM you've seen before anyplace other than my products, unless someone copied me.  In fact, a few people have done so and re-wrote parts of the formula in a free or cheapo ebook.

But honestly, they've omitted key details.

You see, I call it THE MASTER KSL SYSTEM.  KSL stands for "Killer Sales Letter." And most knockoff artists miss the psychology ...

Let me explain.

The secret to the formula is understanding the PSYCHOLOGY behind it.  I have a Master's in Psychology.  So I've discovered all kinds of things about the psychological process and put these into THE KSL SYSTEM.

Now, this is an expansion, elaboration and greatly enhanced and detailed version of the mini-formula you have in the KSL chapter of Amazing Formula and the sales letter chapter of Gimme My Money Now.

This SYSTEM is all about your KSL or sales copy.  That's it.  A to Z.  

When one day this formula clicked in my brain, everything changed.  My sales letter started selling.  People started paying me the big bucks to write for them.  It all came together.

I've seen a lot of other info on creating ad copy.  But it's all stew or hodge podge.  It isn't a coherent, step-by-step, MASTER SYSTEM that has different parts and components all woven together and intertwined with my psychology.

You may have books or articles or chapters or whatever on creating ad copy.  But how much money have they made you?  Has the info worked for you?  That's the acid test.

Here's what you do in my MASTER KSL SYSTEM.

You get the manual from one of my seminars and the video in RealVideo format.

I explain the SYSTEM and psychology from all kinds of angles.  I give you twists and turns.  Subtle nuances.

What you do is take my system, psychology and step-by-step method and add your product info, features, benefits, guarantee, bonuses and so forth.

I don't care if you're selling a product, service, trash cans, flowers or blue sky.  It's all the same psychology presented in a format and way that works online.

Man, I've seen students blow me away literally right out the chute the very first time with their sales letters.  

That's how powerful this stupid SYSTEM is.  It took me a lifetime to learn.  But it's simple in that it took me that long to figure it out and then experiment in over 120 seminars in how best to boil it down to a SYSTEM that almost anyone can follow.

The power of this thing will blow you away.

If you take your sales letter and then put it up a no-frills web site the way I teach in Gimme My Money Now.  Then you add in an ordering mechanism like automateyourwebsite.com.

I'm telling you, it'll knock your socks off.

The key is the sales letter.

The key is the sales letter.

The key is the sales letter.

Get the traffic.  Convert the hits into cash with the sales letter.  I should call this course traffic into cash because that's what it is.

You're going to have this absolutely incredible feeling of power and confidence the first time you see a web site explode with this thing.

Man, it's powerful.  It's exhilarating.  It's practically addictive.

Once you get a taste of it, you keep churning out letters like a madman or woman.  The product ideas just start rushing through your brain.  You start networking with other "turned on" people who also get KSL's and marketing.  You start finding people with existing lists and plugging your sales letters into their traffic.

See, if you've got the letter and the product, you can always find the traffic.  My friend, the traffic is out there.  And I bet you have or can find a killer product using the 12-product survey method I teach in Amazing Formula and go more in depth into in Gimme My Money Now.

Burn this in your brain: 

PRODUCT + LETTER + TRAFFIC = MONEY!

Here's how you make money

Step one: Use one of your own products, create one or find a product someone isn't marketing.

If you don't have a product, I suggest you create an information product.  Or find a product by someone who isn't marketing it on the Net.

For example, a friend of mine found a software program that was under-marketed.  He asked the guy how much money he was making a year off it.  Then he paid him that much upfront ($3,000) for the exclusive rights to market it for one year.

If the person isn't making any money off their product on the Net, then you might not even have to pay them anything.

Step two:  Craft your KSL and stick it up on a page.

The KSL is your engine that drives sales.  It's all about the hits and the KSL.

Step three:  Get some traffic.

You can buy hits from the overture.com search engine.  You can buy ads on Google now for 10 bucks a thousand. You can buy ads in ezines.  You can create an associate program.  You can trade reciprocal links with related sites. 

But the best thing to do is find people with mailing lists and ask them to endorse your product to their list.

Then, when people buy your product, you convert them to associates.  Also, you can send everyone who buys your product a thank you card from your own site.  Chances are while they're there, they'll want to send some cards to their friends who will, in turn, pick them up at your site.  Of course, you hit them with your banner while they're there!

Next, everyone who buys your product pops right into your autoresponder follow up sequence. 

(http://www.automateyourwebsite.com will do this for you.)

Now they start getting your other offers.  What offers?  You ask.  Well, you sign up for associate programs like mine and sell other people's products to your buyers using the exact same KSL formula.

See how the sequence and methods all tie together.

A guy in this business once wrote a sales letter with the headline, "You're only one ad away from a million dollars."  Now, it takes more than an ad to make a million dollars.

But I can say confidently, you're only one letter away from a web site that really rocks, pulls in money like a mule, and puts a big, fat grin on your face.

It takes just one.  

I've seen things turn around overnight for my friends and people in this business.  One time I dictated a letter over the phone to one of my friends.  It took all of 10 minutes.  He took a few days to put the product together, got his ordering lined up and all that. The next month he grossed 30 grand.  And it's still bringing in 15 grand a month net according to what he tells me.

That's just an example.

Man, one time I wrote a sales letter, let a friend email it to his list, flew off to Hawaii, came back and my orders had gone absolutely bonkers!  Out of this world.

Once you see money pour in like that, you'll never want to work for someone else again.  You'll be hooked for life.  Now, I'm not saying that will happen to the average person who buys this product, or even anyone for that matter.

All I can share is my personal experience.  What I've learned.  Things that work for me personally as well as my friends and acquaintances in this business.

Why I believe you can do this!

You know, I just got a call from someone wanting to hire me to write ads.  I used to do that as I've told you.  But now I just sell my own stuff.

The one copywriter I used to refer people to was hired for a princely sum by another friend of mine.  The only guy I think is any good now works for $7500 plus 5%.  Unless you have those dollars, you've really got to learn to do this stuff yourself.

I can virtually guarantee you your marketing life will change dramatically and never be the same once you truly "get" how to create Killer Sales Letters using my MASTER KSL SYSTEM.

I can't make you "get it."  But I can lead you step-by-step so you can find your own golden key that unleashes marketing power in everything you do.

Listen up: 

You don't have to be a pro writer to craft your own copy.  What you do is follow my formula step-by-step. It's all laid out for you A-Z. 

I can think of no other single skill that has a larger potential payoff than discovering the psychology of what makes people buy and how to stimulate that.

Here's what you'll learn.  I know you've heard all these bullets before.  At least a lot of them.  But it really comes down to credibility and the ability to get results.  That's what my customers tell me I give them:

How to use a step-by-step template for your marketing documents. 

Complete A to Z, what to do and how to do it guide. 

What price sells best on the Internet? $197? $19.95? $47.00? Answer? None of those. Find out the two price points proven to work best after 20,000 tests. 

Have you been taught that people buy from you because you provide good service, professional assistance, quality products or the best support? Wrong!  

The "P.S." money grabber: Exactly what to put in the P.S. of your marketing letters that makes me up to 25% more money on every order. 

What are the 12 most persuasive words in the English language according to a Yale University study? 

Hint: Your first sentence is crucial. Do you know this template sentence that almost ALWAYS sucks readers in? 

Puzzled? How do you overcome the click and run syndrome? Do you know how to make people stop and read? 

How to overcome the hardcore skepticism
of net surfers

How to use the number one most important method of proof to convince people you can deliver what you promise. Do you PROVE your case? (People on the web are hyper skeptical, so this is absolutely critical.) 

POWERFUL! What to do with testimonials (that your competition doesn't) that triples their selling power. Plus, the simple thing you can do to get 50% MORE testimonials -- automatically! 

Which is better to use? Long copy or short? Here's how to find out with 100% certainty. 

How to overcome the skepticism of people who are afraid you'll take their money, rip them off then never deliver a product. 

The secret of the world's greatest salesperson (according to the Guinness Book of Business) and how it'll help you snag more orders. 

Do you have information and content to sell but can't get people to pay? (After all, can't they get other info on the Net for free?) Here's how to make people give you their money -- legally and ethically. 

QUESTION? Put these 3 words in your headlines and your response soars. Do you know what they are? (Your web site is CRYING for at least one of these words! Few web sites capitalize on these power words. Now you can. 

Get visitors to take action
before they leave your site

A tested, proven way to get people to TAKE ACTION today (when you need it!) instead of sometime down the road. Most sites drop the ball here. And it's a very COSTLY mistake. 

How to get people to ACT NOW on your ideas, cause or product offer without "hard sell". 

The secret of making your price seem like a bargain. Not one in one thousand web sites use this technique to a fraction of its potential! But now YOU can and will. 

Why people put off ordering from you and what to do about it. 

Why asking people to make a decision to buy your product can kill your sales. 

If one of these action-inducers is good, will you increase your response by using two or three? 

What the "snapper" is and how to use it. 

This type of free bonus works like magic. And it costs just pennies. Do you know what it is? Do you use it in your web copy? 

Three things most all web sites do wrong that actually keep people from buying. Are you your own worst enemy? If you are, don't worry. You can easily cure these common ailments in only an hour or two. 

Do you know the choking point of your prospects? How much value do you have to give them before giving you their money makes more sense than keeping it? Here's the unconventional answer.

What Makes My Formula Different From Everything Else?

This in-depth information gives you my very own detailed, very specific, paint-by-number FORMULA AND TEMPLATE for writing online ad copy. 

You will NOT find this course in bookstores anywhere nor the information in it. It is totally unique and sold on the web exclusively (and the seminars I speak at).  Yes, you should read the classic books on copy.  But I learned the psychology of it all myself.  I didn't get that from a book.

It came from the school of hard knocks and that's what I give you.

A friend of mine sells ad copy templates.  They're very good.  But what I'm doing here is totally different.  We're talking about learning to be a cook and mixing up your own letters, formulas and cash at will...on demand...anytime you want.

You have to understand the psychology.  To my knowledge, I'm the only person with a Master's in psychology who goes into this with you. 

I know you've bought products.  A few good.  Maybe some you thought were junk.  I'm sorry about that.  But I had to sort through the garbage to find the diamonds also.  That's part of the learning curve and the price you pay.

If you've bought anything I offer, you know my information is the no-holds-barred real deal.

If you've been around much at all, you know me, my products and my reputation.  I've got several hundred pages of testimonials for my products in total.  100 are published on amazingformula.com.  Here are just a few.

"Sold $2,631"

"I spent 15 minutes using your formula and sold $2,631 worth of products. My partner thought I'd worked on the sales letter at least 2 days. THANK YOU! 

Scott Covert 
Canadian Business Owner 

"Sold over $100,000"

Dear Marlon,

The first time I put your formula into action, I sold over $100,000 of products in one year...part time. I thought I could improve on your formula, and my next sales letter bombed.

So I re-read your formula, applied it to my latest sales letter, and the results are fantastic. We moved $6,000 of product in the first day of our mailing.

Just goes to show that when you have a tested, proven sales process, stick with it. Thanks for showing me the quickest way to marketing profits.

Peace,
Declan Dunn
http://www.linkstosales.com

"Lucid, powerful, immediately usable"

The most lucid, powerful and immediately usable copywriting info I've ever gotten. 

Steven Sashen 
President, Cinovation, Inc. 

"Immediate positive results"

Awesome Information! Applying your proven formulas have resulted in immediate positive results to both my online and offline businesses!! As an admitted "webaholic" for the last 4 years, I am impressed by the fact that you have taken your marketing strategies and applied them flawlessly to the internet. Appreciate it!

Michael & Joyce Welzel

"Very helpful and practical"

Hi Marlon,

Thank you very much for your electronic book

It is very, very good! Your technique on asking questions for each part (according to your formula) of the sales letter is genius. Your formula is certainly very helpful and practical.

Thank you very much again, Marlon!

Most sincerely,
Klaus Daul

"Saved me lots of time and frustration"

Thanks you for providing me with a great method to design our ad copy. And for saving me lots of time and frustration and hours of work in the process. 

Seminar attendee 
Boulder, CO 

"$38,000 in sales"

Marlon Sanders is my secret weapon! I turn to him whenever I need help. His deft advice helped me generate $38,000 in sales. 

Jonathan Mizel 
Publisher, The Online Marketing Letter 
Boulder, CO 

"Brilliant, money-making ideas"

Marlon Sanders is one incredible idea generator . . . and if he says you can make money selling ideas, you need to listen. This man has more brilliant, money making ideas than anyone I've ever met. I listened and learned  from Marlon and today I'm a marketing professional. He has ideas worth millions.

Alicia Nation 
President, The Harmony Center 
Rapid City, SD 

"Worth at least 20X what you pay for it"

Marlon Sanders is a money machine. His ad copy formula is even better, even more powerful, even more ridiculously profound than he says. It's worth at least 20 times what he's asking for it. Get "The Formula" at all costs. 

Hank Ramsey 
Personal Trainer 
Dallas success, TX 

"Best info on the web"

Your information is the best I have found on the web...

Ray Comstock
Sales Manager, Simply Internet
VIDEO FILE, http://www.videofile.com

Of course, the above noted numerical figures are not indicative of average results.  You may or may not have similar results.  Several of the above are friends/associates, etc.

WARNING: This offer may be withdrawn at any time without prior notice.  If you want it, order it now!

The MASTER KSL Boot Camp:  $196.00

You get the fully loaded course made for those who want to take no prisoners and conquer this system once and for all.  Includes audio, video and more. For more details, click here.

Iron clad, you-can't lose,
risk-free, money back guarantee

I'm willing to risk more on you than you risk on me.  Read my product, try the system out.  If for any reason it either doesn't work for you or you aren't satisfied, let us know and we'll give you 100% of your money back.

In fact, if you aren't convinced this is the most specific, actionable, practical, step-by-step system and fastest system for creating drop dead sales information, I don't want your money.

I don't want to keep it.

All I ask is that you actually read the product and answer 10 simple questions that show us you read it. 

I can't fathom you getting this formula, reading it, studying it, sleeping with it and then not making, many, many times your money back using the formula.

You do that and I have a hard time believing you aren't going to have a major breakthrough.

If that seems fair to you, then I'm willing to take a bigger risk on you than you take on me.  It's a bigger risk for me because you already have my information and you get your money back.

I'm just really confident my system is going to blow you away and you wouldn't give anything for a refund.  That's what I'm banking on.

At the same time, I do realize that even though the formula works like crazy for me and my friends, it just may not be your cup of tea.  In the unlikely event that's your situation, you get your money back.

So why not give it a shot?  

How to Download Your Copy Immediately!

It's easy to order my product. Just click on one of the links above. Or you can order via online check. You can download the Amazing Ad Copy Secrets -- Revealed! digital product on the spot. MAC and PC versions are available. Note: If you have Web TV, you cannot download the product. You must use a friend's computer.

(By ordering in any manner, you agree to the terms and conditions here.)

To your success,

Marlon Sanders

P.S. If you're in another country you can order by credit card using the secure server link above. If you do not have a credit card or if you want to order by bank draft, write the words "Amazing Ad Copy Secrets" (whichever one you want) on a piece of paper and mail it to the address below. Please put the name or ID # of the person who referred you on a note with your check. And include your email address, so I can email you the download instructions.  Payment is due in US dollars for $196.00.  

You get download info once we receive your payment.  This is a digital product.

Be sure to include your correctly spelled email address.

Make your bank draft payable to Higher Response Marketing, Inc.

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